What’s Your Plan?
There’s Never Enough Time
3 min readApr 2, 2022
FACT: We run out of time every single day.
Often the consultant has the unenviable task of getting everyone to agree to a plan of attack. If the PR firm does not have a launch plan and editorial calendar for their upcoming efforts, it is my job to ask for one. If the site developer, who was hired long before I was brought to the project, is not going to allow…